This past SaturdayI
had the pleasure of attending the first annual Boulevard of Chic event, a
Baltimore fashion truck rally. I got to shop and meet some amazing people. This
was my first time attending an event like this and overall I was very
impressed. From the organization of the event to the merchandise each truck had
to offer.
Honestly when I first
heard about this event I thought it was very interesting. A truck rally for
boutiques? As I walked the event and met the boutique owners and operators and
studied the merchandise I realized that these trucks have a huge presence in
future of retail. How convenient would it be if one Saturday night you couldn’t
find a thing to wear and couldn’t make it to the mall. One of these boutique
trucks could just come to your house and you purchased an outfit right there!
In my head I was thinking of all the places these truck could park and just let
the women flock to them LOL!
The best part of
these trucks is the merchandise. It wasn’t just the regular pieces you see in
H&M they were more unique pieces that felt like a better buy. You ever have
a feeling those pants you just got everyone else will have them? Well I
guarantee you won’t have that problem if you shop from a boutique truck. What I
was most impressed with was the merchandising of each truck. It really felt
like I was in a mini boutique. Almost all of the trucks had a dressing room in
them and all were decorated and had a different creative flair. I went with no
intentions of shopping but ended up finding some very different pieces that I
cannot wait to wear. The staff of the event was more than helpful and very
welcoming. I want to thank Lauren the head coordinator of Boulevard of Chic and
of all of her volunteers, the event was such a success and I’m excited for next
year! Take a look at the event through my eyes.
*Also there are links
below to each boutiques website. Check it out!*
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